Pros: Helped improve my game, Great value, Quality, Easy to use, Features, improved rebound control
I've been using this stick for nine months and have yet to see a decent review, so I guess I'll do it:
Aesthetics - Nice lines, nice design, classic looking, but sleek.
Weight - I would say this stick is average to light weight. Obviously, a pro stick like the TotalOne is going to make this thing feel like a brick but, barring that, I found it to be very comfortable... light enough to feel agile, but with enough substance that you're not afraid it'll break on the first slapshot.
Design - This thing is beautiful, bottom to top. The blade is like a launch ramp (compared to the wooden sticks I've always used) and, if you angle it, pucks that hit it are going over the glass... no rebounds there! (it's actually gotten to the point I don't use it at outdoor rinks, because people get sick of losing pucks)
The flat paddle has greatly improved my rebound control... pucks that hit it either head nicely into the corner or drop straight down to the ice. It doesn't seem like pucks "ride up" the paddle toward your hand, either, like you get with some sticks.
The hex grip is enough to keep your sweaty blocker hand from sliding around, but not as rough as if you'd wrapped tape around the shaft where it meets the paddle... just right.
Durability - I have beaten this stick senseless. It's seen some high-quality shots and smacked (hard) off some goal posts and held up fine. Obviously, there are the small chips you get from regular wear and tear. But no discernible damage where it counts - on the heel, from beating on the ice (for men coming out of penalty box, etc.), and on the paddle itself, as I play paddle-down a lot and the stick takes a lot of abuse from people swinging at pucks/getting stepped on by skates/etc.
Bottom line - An affordable, durable stick, with weight comparable to, if slightly lighter than, a good wooden stick, that allows for predictable/controllable rebounds.